Ad creative
UGC-style video, AI video and statics made in regular batches, so you always have new ads to test.
For teams whose ads have gone stale. We write the angles, produce the batch, read the results and brief the next batch from what worked.
For Heads of growth, performance marketers and founders.
Problems we fix
- 01
Your ads look like ads, and people scroll past.
Creator-style video with the hook in the first seconds.
- 02
You’ve run the same few ads for months because new ones take too long.
New batches on a fixed schedule, cut for every placement.
- 03
One video shoot costs more than a month of ad spend.
AI video and motion, edited by people, with no shoot.
- 04
Your product is software or a service, and hard to film.
Motion graphics and UI walkthroughs that show how it works.
What’s included.
Angles and hooks
Reasons to buy, taken from your reviews, sales calls and competitors’ ads.
Read more 02UGC-style ads
Scripted creator-style videos with the hook in the first seconds.
Read more 03AI video
Product films, explainers and scenes made without a shoot.
Read more 04Motion graphics
Animated demos and UI walkthroughs for software that’s hard to film.
Read more 05Static ads and ad copy
Image ads, carousels and ad copy for each platform, built from one master.
Read more 06Sales content
Short clips and customer-story cuts your sales team can send or post.
Read more 07Voice and music
Voiceover and music for your ads, with the usage terms written down.
Read more 08Creative testing
Tests that show which angle, hook and format won, and brief the next batch.
Read moreDeliverables
- Angle and hook library
- Scripts
- Each batch: finished ads in 9:16, 4:5, 1:1 and 16:9, with subtitles and thumbnails
- Raw footage and project files
- AI style sheet (characters, look, voice, prompts and settings) so later batches match
- A test readout for each batch
Ownership
Terms are agreed in writing before work starts, including usage rights for every asset.
Works with
Meta Ads · TikTok Ads
First 30 days
The first month.
- Week 1
Review of your current ads, customer reviews, sales objections and competitors’ ads. Angle list ranked for testing.
- Week 2
Scripts and hooks for the first batch. Creators cast, or the AI style set: characters, look, voice.
- Week 3
First batch delivered: UGC-style video, AI video and statics, cut for every placement.
- Week 4
Batch live in tests, run by us or your media team. Readout of hook rate, hold rate and cost per result. Next batch briefed from what won.
- Day 30
You have a hook library, a first batch with test results, and a fixed production schedule.
Proof
Related work.
Questions
What buyers ask.
How fast is the first batch?
2–3 weeks from kickoff. After that, a new batch every week or every two weeks, on a fixed schedule.
Where can we use the ads, and for how long?
Creator usage (channels, paid use, duration) is agreed before filming and written into the creator’s contract. For AI-generated assets, we tell you which tools were used and keep a record of their licence terms.
Is this a retainer?
Either works. A single test batch runs as a Sprint. Ongoing batches run as a Partner engagement.
Pairs well with
Paid, search and email marketing measured in qualified leads and revenue from your CRM, reported every week.
Let’s build your pipeline.
Tell us what you sell, who buys it and roughly what a customer is worth to you. We reply with questions, then a written proposal.